What is Social Schema?

Jason White

A recent question from a new hire created a ton of laughter at DragonSearch. “J, I noticed on that call [we just finished] that you kept referencing Social Schemas. I’m assuming that those are things like Open Graph and Twitter Cards, but I wasn’t sure as I haven’t heard this term before. Did you hear…

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Website Audit Guest Lecture at NYU with SEO Jason White

Jason White

Speaking to a room full of college students who are quickly becoming digital marketers scares the crap out of me. Not because I have to stand up in front of people and drop SEO knowledge bombs but because I know they’re gunning for my job. Despite this plausible fear, I jumped at the chance to…

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Reconsider Your Penguin Recovery Strategy

Jason White

Reconsideration Request: 4,590,000 That’s how many results are served for the query ‘reconsideration request’. This is the query I searched for after being tapped to write a piece outlining the DragonSearch reconsideration request process. After a good head scratch, I wondered…what do I have to say that will provide value to the SEO community and…

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