Wordpress is, in my opinion, is one of the great phenomena’s of the Internet phenomenon. I’m talking about the open source blogging software here, not the hosted blogging platform. The software has undergone incredible refinement and improvement, primarily from a base of programmers donating their time and expertise.
There are also countless plug-ins and themes (template systems) that developers sell. Many of them are incredible bargains. If you consider the potential cost of having someone create custom programming, the availability of plug-ins, both free and for a cost, is simply wonderful.
I first heard about the Thesis theme from my director of SEO, Etela Ivkovic. Etela had been participating in a webinar being given by an industry expert. The expert had mentioned that Thesis is the way to go (more…)


The number of inbound links to your website is a metric used by search engines for ranking the website. The more links a website has to it, the higher rank it will obtain. So, naturally, SEO incorporates link building, as it is essential to getting high rankings. Enter link baiting, Wikipedia defines link baiting as, “Any content or feature within a website that somehow baits viewers to place links to it from other websites.” In other words, link baiting is a method to get links to your page so it ranks higher. There are many different hooks of link baiting and I will discuss a few of them further below. 




