Many a young Mennonite has had to forego the high school homecoming dance on the basis of a bit from Thessalonians, “Abstain from the appearance of evil”. Greek scholars say, however, that the word translated as “appearance” is eidos, which could more properly be translated as ‘form. So, really, it might be OK to attend the dance if you stick to the Bunny Hop.
We received a complaint from a car blogger about some comments left by one of our staffers. The website address left by the commenter was a client’s, and yes, ostensibly done for the sake of that link. (more…)
Posts Tagged ‘Link building’
Abstain from the Appearance of Evil Link Building
June 15th, 2010 by Ric DragonLink Baiting
May 12th, 2010 by John Lavin
The number of inbound links to your website is a metric used by search engines for ranking the website. The more links a website has to it, the higher rank it will obtain. So, naturally, SEO incorporates link building, as it is essential to getting high rankings. Enter link baiting, Wikipedia defines link baiting as, “Any content or feature within a website that somehow baits viewers to place links to it from other websites.” In other words, link baiting is a method to get links to your page so it ranks higher. There are many different hooks of link baiting and I will discuss a few of them further below. (more…)
The Philosopher’s Stone of Link Building: Universal Formulas
February 11th, 2010 by admin
Have I suddenly discovered the best SEO strategies ever through revelation? No, I have not. Moreover, I probably wouldn’t tell you if I did (can you say trade secret?). I do have a thing or two to say, however, about this quest we marketers are on to formulate the best, most flexible SEO strategies and link building campaigns; that is, generalizing our tactics so that they are useful in every situation. Having a handy-dandy formula may make us confident and give us a sense of security when addressing a new client, but it is ultimately not for the best. Here is why. (more…)
