Yes just about every add you see. It's all about being white. L'Oreals products are NOT for black people, not even mixed people. Their hair products are for people who are white or of caucasian decent. So having Beyonce on there anyways is just confusing as on any given day, why would she reach for a L'Oreal product made for white people with white peoples biology in mind?

When i open a magazine, I would be shocked to see more than one or two people of some ethnic origin sprinkled in there. If there are any, they are usually in adverts, and are most commonly asian, as that is media/marketing's second best thing to white people will still giving them the ability to say "LOOK,WE ARE DIVERSE,!"

It's not even racism anymore. It's the fact that if they use black people or any one not white, readers , viewers or whatever, would think "IS this product targeted at these "minorities" for a reason? It must be a "special" product or "special" promotion. Like If you saw an advert featuring 5 people of Indian decent. You would assume what?

I dunno, just some ramblings I think about this often. I live in Norway, I am a minority, I am mixed. You will rarely if at all see any minority in a Norwegian magazine, publication or advertisement, even though Norway is actually quite culturally diverse and theres no better reason than , if they used a minority in their ad, no one would take a look, because they would again, assume it was something for these certain types of people because whether we like it or not, we are different biologically from hair to skin and in this specific example with Beyonce, why WOULDNT they lighten her skin? Their products are not made for people of African decent. They are chemically formulated for white people. I know we all want a fair and balanced world where it wouldnt make any difference whos in an advertisement, but it does and always will.