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Developing a product-led, enterprise-grade demand gen approach for leading cloud CAD product development software
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Developing a product-led, enterprise-grade demand gen approach for leading cloud CAD product development software
362% growth in revenue YoY
132% increase in product trial sign-ups
74% increase in avg ad CTR
1.3M active Onshape EDU users
Laying the demand generation groundwork for a top international infrastructure software company
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Laying the demand generation groundwork for a top international infrastructure software company
$50MM annual revenue
13K transactions
107K leads generated
Unlocking sales growth for the original screen recording + capture tool by celebrating an unseen niche audience
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Unlocking sales growth for the original screen recording + capture tool by celebrating an unseen niche audience
$280K+ revenue
3,000+ purchases
31% decrease in cost per purchase
Unifying advertising strategy to systematically grow a global leader in digital workflow automation
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Unifying advertising strategy to systematically grow a global leader in digital workflow automation
620% return on pipeline generated
600% ROAS on e-commerce revenue
24% reduction in avg cost per conversion
Making shopping the colorful world of Pantone.com more customer-centric
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Making shopping the colorful world of Pantone.com more customer-centric
436% avg return on ad spend
30% increase in e-commerce sales revenue
38% increase in transactions
25% increase in avg order value
Pivoting to precision with an account-based marketing strategy for a pioneering customer data platform
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Pivoting to precision with an account-based marketing strategy for a pioneering customer data platform
2845% ROAS
500% increase in opportunity creation rate
180% increase in customer acquisition rate
- Greg Lantz, Senior Manager, Paid Media, Bentley Systems
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